Īccording to Gillier, Zadig & Voltaire was built on synthesizing the quaint and casual with the luxurious. The name of the company is derived from the Enlightenment era writer Voltaire and the protagonist of the novel Zadig ou la Destinée, Zadig. Unlike his forebears, who adhered to a more sober aesthetic, Gillier hoped to bring dynamism to fashion that was inspired by the rebellious styles of Patti Smith and Marianne Faithfull. he started breaking and cutting cashmere in ways you normally wouldn’t. His family owned one of the largest knit factories in France, which provided the perfect foundation for a young Gillier to experiment with luxury fabrics. The company’s owner, Thierry Gillier, is a Parisian native and is the great-grandson of Andre Gillier, one of the founders of the sportswear company Lacoste. Zadig and Voltaire is a French ready-to-wear clothing brand, which opened its first store in Paris in 1997.
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